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Pink Sugar

Arisha Wadiwala

Graphic Designer




A Bit About Me

Hi, my name is Arisha Wadiwala and I'm a graphic designer in the Greater Toronto Area. I have a diploma in Computer Programming from Sheridan College. I am also currently pursuing a degree in Graphic Communications at Ryerson University with a concentration in publishing. I have always had an eye for design and wanted to make a career out of it! I hope to one day see my work displayed around the globe.


I am a driven, detail oriented graphic designer with 4+ years of experience designing content for OOH, digital and print mediums as well as managing social media platforms such as Facebook and Instagram. Highly skilled using Adobe Illustrator, InDesign, Photoshop and After Effects as well as Canva. Excellent time management, communication, and collaboration skills. Eager to assist your company in building its online presence.

Image by Atsadawut Chaiseeha

Work Experience

July 2023 - Present
Lightyear Media

January 2019 - July 2023
Road to Zero Waste

May 2022 - December 2022
Paradise Fields

May 2022 - August 2022


  • Produce static image mockups for potential clients using Adobe Photoshop to demonstrate how the client's brand will appear on screens in Times Square, NYC

  • Create video mockups for interested clients using Adobe After Effects to illustrate their ad campaigns on screens in Times Square

  • Produce DOOH creatives for brands using their assets and formatting files to go live on screens

  • Schedule creatives to go live using Adobe After Effects and Media Encoder


  • Design weekly graphics for Instagram and Facebook pages educating followers on the effects of food waste using Adobe Illustrator and Canva

  • Manage social media accounts (Facebook, Instagram) to increase social media following and brand awareness using the Facebook Meta Business Suite

  • Create window stickers using Adobe Illustrator to put in store fronts

  • Design presentations using Canva to demonstrate the effects of food waste

  • Update and maintain website, adding new content, and regular maintenance while also making use of some HTML and CSS

  • Edit videos using Adobe Premiere Pro and Canva after charity events and initiatives

  • Design stand-up banner for charity event using Adobe Illustrator

  • Design brochures using Adobe Illustrator to give more information on the charity and its efforts


  • Lead the total rebranding of the website, making use of accessibility (AODA), and hierarchical design principles

  • Designed mockups of billboards, brochures, flyers and bus ads using Adobe Illustrator for an event taking place in 2023

  • Created social media content for Facebook and Instagram using Canva and Illustrator

  • Kept track of assets using Google Drive ensuring proper naming conventions were used

  • Part of the team that led the partial rebranding of social media to increase brand awareness


  • Designed weekly social media content

  • Edited videos to be displayed on the website using Adobe Premiere Pro

  • Created landing pages for new webpages

  • Proposed logo ideas and brand colours for the creation of a sub company

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